Google analytics. Learn how Google Analytics can help you understand and improve your site and app performance with built-in automation, reporting, analysis, and integration tools. Step 1: Set up Google Analytics. Informationen zu Google Analytics 4, der nächsten Generation von Analytics, mit der ereignisbasierte Daten von Websites und Apps erhoben werdenGoogle Analytics 4 bietet eine neue Art von Property Google Analytics 360 gives businesses the tools you needed to better understand customers. Find out the benefits, features, and integrations of GA4 and the transition from Universal Analytics. Jan 11, 2024 · You will not and will not assist or permit any third party to, pass information hashed or otherwise to Google that Google could use or recognise as personally identifiable information except where permitted by, and subject to, the policies or terms of Google Analytics features made available to You, and only if, any information passed to Google The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Aug 21, 2024 · The Google Analytics Measurement Protocol only supports HTTP POST requests. We recognize that setting up Google Analytics 4 to fit your needs takes time and resources, in particular for large enterprises with complex Analytics 360 setups. Google Analytics est une plate-forme qui collecte des données à partir de vos sites Web et applications afin de créer des rapports qui fournissent des insights sur votre activité. Discover a collection of custom solutions and templates for Google Analytics to enhance your data analysis and reporting. ; In the web stream details, click Configure tag settings (at the bottom). Starting July 1, 2023, standard Universal Analytics properties stopped processing data. Aug 15, 2024 · Get started with Google Analytics for developers. co/marketingplatform Where the data comes from. Analyse data quickly and collaborate with your team with an easy-to-use interface and shareable reports. You can record server-to-server and offline interactions, and send them as Measurement Protocol events to Google Analytics, where they can be viewed in reports. While the retention period and user-activity reset controls cover event and user-level data stored by Google Analytics, certain user-keyed data (such as age, gender, interests) is by default deleted by Google Analytics after six months of inactivity for a given user for a Universal Analytics property or after two months for a Google Analytics 4 property. Google Analytics is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. Click Connect Google Analytics. Connect Analytics with Google Ads, Search Ads 360, Display and Video 360, Google Cloud and Google Search Console to improve your marketing ROI. Google Analytics 4 was designed to be able to evolve for the future and built with privacy at its core. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights. ; Go to the Admin screen. Google Analytics helps you understand your customers across devices and platforms, and improve your marketing ROI with machine learning and integrations. O Google Analytics tem as ferramentas necessárias para você entender melhor os clientes. Analytics Four ways Google Analytics delivers actionable insights for your business New features in Google Analytics allow you to make better business decisions despite a continuously changing measurement landscape. Tick the IP Anonymization checkbox if you wish to hide visitors’ IP addresses from Google. js, gtag. Google Analytics adaptará el conjunto de informes predeterminados a la información que proporcione sobre cómo va a usar Analytics. • Customer Insights, Beyond the Desktop For example, Google Analytics can be connected to Google Ads so data from Google Ads will also be visible in Google Analytics (along with website and app performance data). Click Save. See the following resources for similar information related to Google Analytics 4: For information about setting up conversions in Google Analytics 4, go to [GA4] How to set up a conversion in Google Analytics 4. ; In the Settings section, click Configure your domains. A partir de esta información, puedes tomar medidas para mejorar la experiencia que les ofreces. Há duas maneiras de acessar o Analytics: com uma conta independente em http Google Analytics（分析）提供的各种工具能够帮助您更好地了解自己的客户。您可以依据这些业务洞见采取行动，例如优化网站、创建量身定制的受众群体列表等。 The Google Analytics demo account is a fully functional Google Analytics account that any Google user can access. br/analytics ou pela sua conta do Google Ads. January 31, 2024 Play Console recommendation. [6] Google Analytics es una plataforma que recoge datos de sus sitios web y aplicaciones para crear informes que proporcionan estadísticas sobre su empresa. js), or a Google Tag Manager container. Medir un sitio web Para medir un sitio web, p The Google Analytics demo account is a fully functional Google Analytics account that any Google user can access. For information about creating and modifying conversion events in Google Analytics 4, go to [GA4] Create or modify conversion events. Learn how to use Analytics features, benefits, and resources to optimize your data and performance. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. With more commerce moving online and businesses under increased pressure to make every marketing dollar count, insights from digital analytics tools are even more critical. Google Analytics tailors the set of default reports based on the information you provide about how you intend to use Analytics. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Choose this option to continue to the Set up a Google tag page (step 7). After you complete the Google Data Analytics Certificate, you will have access to expert training and hands-on projects designed to prepare you for a job in data analytics, including a resume-building tool, mock interviews, and career networking support designed to help you with your job search. I dati raccolti ti permetteranno di migliorare il tuo sito web, creare elenchi dei segmenti di pubblico personalizzati e altro ancora. The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Google アナリティクスには、ユーザー像を詳しく分析するうえで必要なツールが揃っており、そうしたツールで得られたインサイトに基づいて、ウェブサイトの改善やオーディエンス リストのカスタマイズといった適切な対応を取ることができます。 Google Analytics liefert Ihnen die notwendigen Tools, um mehr über Ihre Kunden zu erfahren. Paste your Measurement ID from Google Analytics in the pop-up. Oct 16, 2020 · This guide is an overview of Google Analytics, the most robust free analytics platform available, and how SEO pros and marketers can use it to their advantage. If you linked your Firebase project to a Google Analytics 4 property before January 4, 2023, the Firebase linked users may have different roles and data access in Analytics than described in the table above. Join the Google Analytics Community to get help and share insights on how to use Google Analytics to improve your website performance and marketing campaigns. Sep 14, 2021 · Under Google Analytics, click Connect. If you see this Create a GA4 property. Get the latest news and product updates on Google Analytics, Tag Manager, and the Google tag. com Content-Type: application/json <payload_data> You must provide the following in the request URL: api_secret: The API SECRET generated in the Google Analytics UI. The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Note that this add-on only disables Google Analytics measurement. Learn more at g. In this article: The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with De esta forma, puedes usar tus estadísticas para mejorar el rendimiento de tu estrategia de marketing. By linking your Play Console Oct 27, 2022 · Make the switch now to Google Analytics 4 with helpful solutions. The demo account is a great way to look at real business data and experiment with Google Analytics features. You have the option to collect traffic-source data by manually tagging your destination URLs, or by creating integrations between Analytics and your ad platforms (e. ) The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with As of 2019, Google Analytics is the most widely used web analytics service on the web. New to Google Analytics? Google 애널리틱스는 고객에 대한 이해도를 높이는 데 필요한 도구를 제공합니다. Google Analytics biedt de tools die u nodig heeft om uw klanten beter te begrijpen. Learn how to link Google Analytics with Search Ads 360 and Display & Video 360. Earlier this year we shared that we will begin sunsetting standard Universal Analytics properties on July 1, 2023. Where a site or app uses Google Analytics for Apps or the Google Analytics for Firebase SDKs, Google Analytics collects an app-instance identifier — a randomly generated number that identifies a unique installation of an App. Google Analytics. Official Google Analytics Help Center where you can find tips and tutorials on using Google Analytics and other answers to frequently asked questions. Connect with other users, experts, and Google staff, and access helpful resources and tips. Analytics-Ads linking: Google Ads users are automatically granted Analytics roles when you link a Google Ads account to an Analytics property. That’s not even mentioning all the site-specific things you can learn from Google Analytics like why visitors are bouncing off certain pages, the age/gender/location of your audience or the kind of content you Google Analytics 360 te ofrece las herramientas que necesitas para entender mejor a tus clientes. js Tag Manager. It contains two Google Analytics 4 properties. Jul 1, 2023 · Learn how to set up Google Analytics 4, the new kind of property that collects event-based data from websites and apps. Apr 19, 2017 · The “Home” page in Google Analytics now offers an overview of key aspects of your business’ online presence. Introducing Google Analytics 4 (GA4) Universal Analytics versus Google Analytics 4 data How to check property type About connected site tags Make the switch to Google Analytics 4 (Migration guide) Common mistakes with tag setup Confirm data is being collected in Analytics Set up data collection for an app How to navigate Analytics Events in Universal Analytics has been replaced by Google Analytics 4. Por ejemplo, si elige "Generar oportunidades de venta", verá una colección de informes que le ayudarán a medir la generación de oportunidades de venta. g. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Seleccione cómo va a usar Google Analytics. La première étape consiste à configurer un compte Analytics, sauf si vous en avez déjà un. (360 Universal Analytics properties with a current order will receive a one-time processing extension ending on July 1, 2024. Conecta Analytics con Google Ads, Search Ads 360, Display & Video 360, Google Cloud y Google Search Console para mejorar el retorno de la inversión que obtienes de tu estrategia de marketing. You need a Google tag ID to set up a Google Analytics 4 property for your website using Google Tag Manager and many content management systems (CMSes). Here are just a few ways Google Analytics 4 can support your business. Die Daten können Sie dann nutzen, um entsprechende Maßnahmen zu ergreifen und beispielsweise Ihre Website zu optimieren oder benutzerdefinierte Zielgruppenlisten zu erstellen. 1 HOST: www. Aug 22, 2024 · Google Analytics: Your Business Pulse, In Your Pocket Never lose sight of your website and app performance with Google Analytics. GA4 est un nouveau type de propriété conçu Centre d'aide; Analytics pour les débutants; Passer d'UA à GA4; Gérer les comptes, les propriétés et les utilisateurs; Gérer les données; Comprendre les rapports By applying Google’s machine learning models, Analytics can analyze your data and predict future actions people may take, like making a purchase or churning. A Google tag ID is a series of letters and numbers that usually starts with "G-". If you want to opt-out, download and install the add-on for your web browser. Analyze data quickly and collaborate with your team with an easy-to-use interface and shareable reports. Result: Your screen should show you the Google Analytics settings and the Google tag settings. To send an event, use the following format: POST /mp/collect HTTP/1. Mar 1, 2012 · The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Click Web, then click a web data stream. com. The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Acesse o Analytics pelo site google. js), a Google Ads tag (gtag. With more than 56% of all websites using Google Analytics, it’s also one of the most popular tools out there for digital marketers — and for good reason. The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Sep 20, 2018 · Data Studio, part of Google Marketing Platform and closely integrated with Google Cloud, allows you to easily access data from Google Analytics, Google Ads, Display & Video 360, Search Ads 360, YouTube Analytics, Google Sheets, Google BigQuery and over 500 more data sources, both Google and non-Google, to visualize and interactively explore data. Enable debug mode so you can see events in realtime and more easily troubleshoot issues; Review the custom dimension and metric limits when sending custom parameters with ecommerce events The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with O Google Analytics é uma plataforma que coleta dados nos seus apps e sites para criar relatórios sobre sua empresa. U kunt die zakelijke insights vervolgens gebruiken om bijvoorbeeld uw website te verbeteren, doelgroeplijsten op maat te maken en nog veel meer. For more details on setting up Google Oct 14, 2020 · Millions of businesses, large and small, rely on Google Analytics to understand customer preferences and create better experiences for them. gtag. ; In Data Streams, click on a stream to see details. Connect Analytics with Google Ads, Search Ads 360, Display & Video 360, Google Cloud, and Google Search Console to improve your marketing ROI. Découvrez Google Analytics 4, la nouvelle génération d'Analytics, qui collecte des données basées sur les événements depuis les sites Web et les applications. Google Analytics le ofrece las herramientas que necesita para entender mejor a sus clientes. Além disso, os insights da empresa podem ajudar na otimização do site, criação de listas personalizadas de público e muito mais. Google Analytics gives you the tools you need to better understand your customers. Consulta la lista de funciones que aparece abajo para descubrir todo lo que puede hacer Google Analytics. To use the GA4 Setup Assistant, you need the Editor or Administrator role for the account. Vous pouvez ensuite tirer parti des insights stratégiques obtenus et améliorer votre site Web, créer des listes d'audience personnalisées, et bien plus encore. Monitor key customer interactions directly from your phone, even when you're away from your desk. [4] Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. Similarly, data from Display & Video 360 can be viewed in Google Analytics to help with automated bidding and create new audiences, as can data from the Google Search Console . Before you begin Recommendations. js or analytics. Hier erfahren Sie, wie Sie Google Analytics für Ihre Website oder App einrichten, indem Sie eine Google Analytics 4-Property erstellen, einen Datenstream hinzufügen und Ihren Google Analytics-Code ein (If you chose I want to create a new Google Analytics 4 property in step 5) On the Create a new Google Analytics 4 property page, you'll have one of the following options, depending on how your site is currently tagged: Create and continue. Puedes usar los datos que obtengas para tomar decisiones, por ejemplo, para mejorar tu sitio web, crear listas de remarketing personalizadas y mucho más. com/analytics or from your Google Ads account. . Here are a few highlights: You can see snippets from a curated set Google Analytics reports, including real time data, with simple and streamlined controls. , Google Ads, Search Ads 360, or Display & Video 360) and using the auto-tagging feature available with those integrations. Puede usar esos datos para tomar medidas, como mejorar su sitio web, crear listas de remarketing personalizadas y mucho más. Explore the features of Analytics 360 and Analytics, and see how they can answer your questions, predict user behavior, and optimize your marketing. Google Analytics ti offre gli strumenti necessari per conoscere meglio i tuoi clienti. google-analytics. Learn how to sign in to your Analytics account via google. Aug 15, 2024 · The Google Analytics Measurement Protocol enhances measurement for web and app streams by sending events directly to Google Analytics servers in HTTP requests. You can then use those business insights to take action, such as improving your website, creating tailored audience lists and more. js). Descubra Google Analytics 4, la nueva generación de Analytics que recoge datos basados en eventos tanto de sitios web como de aplicacionesGoogle Analytics 4 (GA4) ofrece un nuevo tipo de propiedad que Aug 27, 2024 · Help us improve the Google Analytics ecommerce documentation by taking a quick online survey. Jul 1, 2024 · Early March, 2024: The following Universal Analytics features will be deprecated as we shift resources to focus on Google Analytics 4. The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Trung tâm Trợ giúp Analytics chính thức, nơi bạn có thể tìm thấy các mẹo và hướng dẫn sử dụng sản phẩm và các câu trả lời khác cho các câu hỏi thường gặp. Make your data work for you. ; If you use the same Google tag across domains, they are automatically detected and show up in the Recommendations section. Select how you intend to use Google Analytics. Introducing Google Marketing Platform, a unified marketing and analytics platform for smarter marketing measurement and better results. You can use the tool regardless of whether your website pages have a Google Analytics tag (gtag. If you’re using another CMS/platform… Google has links to instructions for most CMS’ here. However Analytics te ayuda a determinar cómo utilizan tus sitios web y aplicaciones tus usuarios. Si vous ne souhaitez pas créer un compte distinct pour ce site Web et/ou cette application, passez directement à la création d'une propriété. Google Analytics 4 is designed with your key objectives in mind — like driving sales or app installs, generating leads or connecting online and offline customer engagement. Unless you have a Google Analytics 360 account that is linked to a Google Marketing Platform organization with an active 360 order, any Universal Analytics property you create will not process data going forward. In this section, you will learn to set up a property on your website or app, become familiar with the Google Analytics interface, and set up conversions for the actions that are valuable to your business. Set up measurement. Find out how to manage accounts, properties, and users, and troubleshoot common issues. May 6, 2019 · What you can do with Google Analytics . For example, if you choose "Generate more leads," you will see a collection of reports to help you measure lead generation. Google Analytics 4 has replaced Universal Analytics. To find the corresponding advertising and measurement features in Google Analytics 4, consult the feature The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Apr 22, 2020 · Integrate with other tools – Easily link up your Analytics with other Google tools like Google AdWords and Google Search Console. Créer un compte Analytics. They can then use those customer insights to grow. 분석한 비즈니스 통계를 바탕으로 웹사이트를 개선하고 맞춤 잠재고객 목록을 생성하는 등의 조치를 취할 수 있습니다. Choose your path. 歡迎探索 Google Analytics 4，這個新一代的 Analytics 可同時從網站和應用程式收集以事件為基礎的資料GA4 是一種專為未來評估設計的新資源： 收集網站和應用程式資料，進一步瞭解消費者歷程 使用以事件 (而非工作階段) 為基礎的資料 包括隱私權控制項 (例如無 Cookie 的評估功能，以及行為與 The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Google Analytics vous propose les outils dont vous avez besoin pour mieux comprendre vos clients. Medir um site Primeiro, crie uma conta do Google Analytics. Before using the Google Analytics APIs and other developer products, make sure you've followed the steps in Get started with Google Analytics to set up your account, create a property, add a data stream, and set up data collection. The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with Connect Analytics with Google Ads, Search Ads 360, Display & Video 360, Google Cloud, and Google Search Console to improve your marketing ROI. In this article: The value of digital analytics How Google Analytics 4 works How Google Analytics is organized Structure your Analytics account Set up Analytics for a website and/or app Set up data collection for an app Confirm data is being collected in Analytics How to navigate Analytics About events Set up and manage conversion events Get started with De esta forma, puedes usar tus estadísticas para mejorar el rendimiento de tu estrategia de marketing. Create property. When we've identified an unlinked Google Play app associated with your Google Analytics property, you may now see a recommendation to link your Play Console account to Google Analytics. To provide website visitors the ability to prevent their data from being used by Google Analytics, we have developed the Google Analytics opt-out browser add-on for websites using the supported version of Google Analytics JavaScript (analytics. Dec 7, 2020 · Google Analytics is a robust and powerful tool that provides indispensable information about your website and visitors. Google Analytics — commonly abbreviated as GA — is a free tool that Google provides to help you understand, analyze, and improve your website traffic. The tool allows you to access a wealth of information regarding your Open Google Analytics. You can then create audiences that are predicted to take these actions to drive conversions or retain more of your users. 您可以在「Analytics (分析) 官方說明中心」找到本產品的使用教學和提示，以及各種常見問題解答。 Mar 16, 2022 · Starting your measurement with Google Analytics 4. btoropahpadjxhrtwhpveexiippuwnwvzhixloulnrvohhsrdexrwch